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Product Test #7: Beard Growth Serum

Submitted Jun 6, 2026

Test Duration
Jun 1 to Jun 28, 2026
Total Revenue
$3,240.00
Total Spend
$3,120.00
ROAS
2.64x

Entry Details

Product Name
Beard Growth Serum
Kalodata Listing Link
https://kalodata.com/product/123456
1688 Product Sourcing Link
https://detail.1688.com/offer/123456789.html
Store URL
https://beardgrowth-serum.com
Duration of Test
Jun 1 to Jun 28, 2026 (28 days)
Total Revenue
$3,240.00
Total Spend
$3,120.00

Attachments

kalodata-chart.png
PNG
ad-results.png
PNG
sales-report.pdf
PDF
creative-screenshots.zip
ZIP

Submitted Answers

Why did you test this product?

I noticed a high demand for beard care in the male grooming niche and wanted to test if a natural formula serum with visible results could convert well with paid ads.

What offers did you test?

50% Off + Free Shipping30% Off + Free Shipping

Why do you think it did not work?

High CPC / Rising Ad CostsLow Conversion Rate

What did you learn from this test?

The product has potential, but the creative angle and offer were not enough to stand out. I learned that beard growth is a competitive niche with high ad costs. Next time, I will test UGC-style creatives and a stronger offer like bundles or a longer guarantee.

Mentor Conversation

Product Test #7
R
Alex RiveraMentorJun 28, 2026 at 10:14 AM

Good test overall. The product has potential, but your ad hook needs to be sharper and more relevant. Try UGC-style creatives and a stronger offer to solve for intent more clearly.

A
AbdelStudentJun 28, 2026 at 1:42 PM

That makes sense. I think the before/after angle was too weak. For the next test I will script three UGC hooks around confidence and visible transformation.

R
Alex RiveraMentorJun 29, 2026 at 9:08 AM

Exactly. Keep the offer simple, then let the creative do the heavy lifting. Send the first hook draft before you spend again.

Reply